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Space and Artwork Deadline
The Collegian Online is updated every Monday, Wednesday and Friday. The Internet ad space reservation deadline is one week in advance at 3 p.m. Artwork deadline is the same. The Collegian offers design services for online and print ads. Please contact (559) 278-5735 for more details. If artwork is not received by the deadline, the advertisement may not run. Additionally, The Collegian does not guarantee that .swf (Shockwave Flash) files will display or work correctly on all Web browsers.
Ad Placement
Advertising space is available on every page of The Collegian Online at the top (banner ad) and in the navigation bar located on the right of the page (skyscraper and button ads). Please note that if there is more than one ad for a specific type (banner, skyscaper, or button), then the ads will randomly rotate.
Advertising Rates and Contracts
Cost to run an online ad is based on duration, as follows: weekly increments, updated every Sunday evening, or monthly increments with discounts (see below). Placement may be subject to availability.
Discounted summer rates listed below.
BANNER AD (468 x 60 pixels)
National, out of area – $300 (monthly), $100 (weekly)
Local, regional in area – $200 (monthly), $90 (weekly)
Faculty / Staff / Students – $160 (monthly), $80 (weekly)
SKYSCRAPER AD (120 x 600 pixels)
National, out of area – $300 (monthly), $100 (weekly)
Local, regional in area – $250 (monthly), $125 (weekly)
Faculty / Staff / Students – $225 (monthly), $100 (weekly)
BUTTON AD (120 x 100 pixels)
National, out of area – $200 (monthly), $45 (weekly)
Local, regional in area – $150 (monthly), $50 (weekly)
Faculty / Staff / Students – $100 (monthly), $25 (weekly)
Frequency Discounts
Please contact the Business Manager at (559) 278-5735 to discuss frequency discounts.
Art Specifications
• If ads contain animation, please submit them in gif or jpg formats (limit 25 KB).
• Please provide instructions regarding the code for linking through the ad. The Collegian reserves the right to adjust the size of an ad if it does not match the width and height requirements.
Disclosure
The Collegian is not responsible for nor does it assume any liability for its advertisers. We caution our readers to check the legitimacy of any questionable advertisers before doing business with any of them.
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