Online Advertising Policies and Deadlines
Online advertisements are subject to the same policies as print advertising. This applies to deadlines, payment, billing, design services and late charges. Links in online ads that direct the viewer to other sites are also subject to The Collegian policies and guidelines with respect to content. The Collegian reserves the right to refuse links originating from an online advertisement.

Ad Placement

Advertising space is available on every page of The Collegian Online at the top (rectangle), in the navigation bar located on the right of the page (wide skyscraper) and at the bottom of the page (leaderboard). Please note that if there is more than one ad for a specific size/space, the ads will randomly rotate as the pages are refreshed.

Advertising Rates and Contracts
Cost to run an online ad is based on duration, as follows: weekly or monthly increments with discounts (see below). Placement may be subject to availability.

RECTANGLE AD (300 x 250 pixels)
National, out of area – $350 (monthly), $175 (weekly)
Local, regional in area – $300 (monthly), $150 (weekly)
Faculty / Staff / Students – $250 (monthly), $100 (weekly)

WIDE SKYSCRAPER AD (160 x 600 pixels)
National, out of area – $300 (monthly), $150 (weekly)
Local, regional in area – $250 (monthly), $125 (weekly)
Faculty / Staff / Students – $225 (monthly), $100 (weekly)

LEADERBOARD AD 728 x 90 pixels)
National, out of area – $250 (monthly), $100 (weekly)
Local, regional in area – $225 (monthly), $75 (weekly)
Faculty / Staff / Students – $200 (monthly), $50 (weekly)

Frequency Discounts
Please contact the Business Manager at (559) 278-5735 to discuss frequency discounts.

Art Specifications
If ads contain animation, please submit them in gif or jpg formats (limit 25 KB).
Please provide instructions regarding the code for linking through the ad. The Collegian reserves the right to adjust the size of an ad if it does not match the width and height requirements allowed.

Disclosure
The Collegian is not responsible for nor does it assume liability for its advertisers. We caution our readers to check the legitimacy of any questionable advertisers before doing business with them.